I aim to streamline and simplify the design process for my clients while keeping them informed throughout. Whether choosing a brand design package or any other design request that fits their needs, my clients can rest assured that they will walk away with the design of their dreams.

1 // Introduction

A Skype or phone call helps to establish expectations, target audience, project goals, and desired timeframe for deliverables from both parties. A 50% deposit is due to secure the booking at this time.

2 // Homework

A short questionnaire will be sent to the client to fill out that will help establish desired outcomes. At the same time, a secret Pinterest board is also set up and clients are invited to pin images that inspire the overall look and feel of the brand they desire. For website design clients, all written content for the site must be provided at this stage. When all client homework is complete, another quick phone call helps to summarize things and establish next steps.

3 // Logo & Brand Design

An inspiration board is developed for the client's review. Upon approval, four logo concepts are developed and emailed to the client for review and feedback. The client then chooses one logo option to move forward with. Two sets of revisions are then completed. Once the final logo has been approved, logo variations are developed and complementary colours and fonts are chosen.

4 // File Sharing & Training

Upon receipt of the remaining 50% of payment, all final design files are shared with the client in various formats (.pdf, .jpeg .eps, .png) via email.